Resume
Greg Peters
913.526.6521
[email protected]
6728 Granada Road | Prairie Village, KS 66208
LinkedIn: https://bit.ly/Greg_Peters
Portfolio: https://gregpeters19.weebly.com
Work History
KCAC Aviation, Marketing & Social Media Writer/Producer/Strategist
University of Kansas Medical Center, Senior Communications Coordinator
KU School of Health Professions, Senior Communications Coordinator
Hearst National Hub, News Editor
Kansascity.com, Online Content Producer
The Kansas City Star, Photo Assignments Editor
The State Newspaper, Director of Photography
Columbus Dispatch, Photo Assignments Editor
Education
University of Missouri – Columbia
M.A. in Journalism (summa cum laude)
Fort Hays State University
B.A. in Communications (magna cum laude)
Work-Related Skills
MS Office Suite: Excel, Word, PowerPoint, Outlook; Adobe Acrobat; Adobe Creative Suite: Photoshop, Lightroom, InDesign; AP Style; Mailchimp
Dynamic | Creative | Problem Solver | Brand Management | SEO | Content Marketing | Direct Mail and Email Marketing | Deadline-Oriented | Customer Friendly | Organized | Analytics Based Strategies | Results-Driven
Honors and Awards
Carrie Brown, associate director of communications, University of Kansas Medical Center
mailto:[email protected], 816-365-5175
Abiodun Akinwuntan, professor and dean of the KU School of Health Professions
[email protected], 913-588-5235
Julie Adam, communications coordinator, William Allen White School of Journalism and Mass Communications
[email protected], 785-864-7644
Monty Davis, Real Time Video Producer, The Kansas City Star
[email protected], 816-918-5773
Natalie Lutz, director of communications, University of Kansas Medical Center
[email protected], 913-588-2598
Kay Hawes, associate director of news and media relations, University of Kansas Medical Center
[email protected], 913-617-8698
Lou Loescher-Junge, associate dean (retired), KU School of Health Professions
[email protected], 816- 288-9130
Kristi Birch, science writer, University of Kansas Medical Center
[email protected], 410-979-7975
913.526.6521
[email protected]
6728 Granada Road | Prairie Village, KS 66208
LinkedIn: https://bit.ly/Greg_Peters
Portfolio: https://gregpeters19.weebly.com
Work History
KCAC Aviation, Marketing & Social Media Writer/Producer/Strategist
- Primary content writer and editor for marketing materials – print, direct mail, email and website
- Edited content using company style guidelines
- Ghost writer for general manager and sales managers
- Social media writer, editor, strategist and curator; grew organic following for LinkedIn from 200 to 3,100
- Track social media data for LinkedIn, Facebook, Twitter and Instagram
- Tracked daily sales leads for Pilatus and Piper aircraft
- Tracked advertising sales cost to generate a monthly reimbursement report for Piper advertising cooperative program with Piper Aircraft
University of Kansas Medical Center, Senior Communications Coordinator
- Wrote and edited news marketing pieces for KU schools of Health Professions, Medicine & Nursing
- Wrote stories and other content for KU Med magazines: KS Medicine + Science, KU School of Medicine and KU School of Nursing
- Edited KUMC internal and external news publications using AP, KUMC and KU style guides
- Successfully pitched news stories to local and national media
- Provided media coaching and interview support for faculty and staff
- Provided support for campus meetings and events
KU School of Health Professions, Senior Communications Coordinator
- Wrote, edited, photographed and curated marketing content for print and online platforms
- Social media coordinator for nine department with a focus on Facebook organic growth
- Created social media campaigns that promoted faculty research and student awareness
- Produced departmental e-newsletters
Hearst National Hub, News Editor
- Wrote, edited and produced stories, polls, galleries, videos and photos for 26 Hearst TV stations
Kansascity.com, Online Content Producer
- Grew online gallery page view engagement five-fold to more than 5 million monthly
- Analyzed Omniture and Google Analytics data to guide content for gallery creation
The Kansas City Star, Photo Assignments Editor
- Planned and coordinated daily operations for 14 staff photographers
- Served as liaison between Photo and all news desks
The State Newspaper, Director of Photography
- Led editorial and fiscal operations for the Photo Department of South Carolina’s largest newspaper
Columbus Dispatch, Photo Assignments Editor
- Managed daily operations for 13 staff photographers and multiple freelancers
- Departmental liaison with all news and features desks
Education
University of Missouri – Columbia
M.A. in Journalism (summa cum laude)
Fort Hays State University
B.A. in Communications (magna cum laude)
Work-Related Skills
MS Office Suite: Excel, Word, PowerPoint, Outlook; Adobe Acrobat; Adobe Creative Suite: Photoshop, Lightroom, InDesign; AP Style; Mailchimp
Dynamic | Creative | Problem Solver | Brand Management | SEO | Content Marketing | Direct Mail and Email Marketing | Deadline-Oriented | Customer Friendly | Organized | Analytics Based Strategies | Results-Driven
Honors and Awards
- Pulitzer Prize nomination: Confederate Flag controversy in South Carolina
- Smithsonian Institution: contributing photographer, “Game Face” exhibit and book
- Author: “The Electronics Cookbook,” the first book used to teach digital photography at Mizzou
- 2022 Pilatus Class Center Spirit Award; 2022 Pilatus Sales Achievement Award.
- National Best of Photojournalism: 1st place, editing, 9/11 Front Page and Sports Page
- Best Television News Website: Kansas Broadcasters Association, KCTV5.com, 2009
- McClatchy President’s Award: Implementing multimedia at The Kansas City Star
- Society of Newspaper Design: gold medal, Page One; Award of Excellence: Feature Page editing, 2000
- Staff of the Year, SCPPA, The State newspaper, 1999
- Region IV Director: National Press Photographers Association
- Contributing writer and photographer: “Booneville,” a historic Missouri river town book
Carrie Brown, associate director of communications, University of Kansas Medical Center
mailto:[email protected], 816-365-5175
Abiodun Akinwuntan, professor and dean of the KU School of Health Professions
[email protected], 913-588-5235
Julie Adam, communications coordinator, William Allen White School of Journalism and Mass Communications
[email protected], 785-864-7644
Monty Davis, Real Time Video Producer, The Kansas City Star
[email protected], 816-918-5773
Natalie Lutz, director of communications, University of Kansas Medical Center
[email protected], 913-588-2598
Kay Hawes, associate director of news and media relations, University of Kansas Medical Center
[email protected], 913-617-8698
Lou Loescher-Junge, associate dean (retired), KU School of Health Professions
[email protected], 816- 288-9130
Kristi Birch, science writer, University of Kansas Medical Center
[email protected], 410-979-7975